Marquee Brands acquires Roots(2026)

۰۲ شهریور ۱۴۰۵ ENGLISH ، اخبار ، تجارت و بیزینس مد fashion ، trends ، fashion marketing ، digital marketing ، from ، how ، fashion industry ، trade fashion

image:marqueebrands.com

bonyadi magzine

Marquee Brands acquires Roots

Marquee Brands has announced it will acquire Roots Corp., in a bid to take the Canadian fashion brand to more international markets and expand its product offering

In facilitating the deal, the U.S. brand management firm has partnered with JM&A Design and Development Inc. (JM&A), led by Canadian retail experts Joseph Mimran and Frank Rocchetti, which will serve as core operating partner of Roots, and will continue to be operated in Canada

In this role, JM&A will oversee the design, development, manufacturing and distribution of Roots' men’s and women’s lifestyle apparel and assume responsibility for retail and e-commerce operations across Canada and the United States, including the Toronto-based brand's fleet of more than 100 North American stores

image:fashionnetwork.com

Marquee Brands, whose portfolio includes Roberto Cavalli, Laura Ashley, and BCBG, will focus on stewarding Roots' global brand expansion, as well as new category development, according to a press release

“Taking on Roots is an incredible honour, and our strategic partnership with JM&A ensures the brand remains anchored in Canadian culture,” said Heath Golden, CEO of Marquee Brands

“With that foundation in place, we see significant global opportunity to extend Roots into new categories, markets and consumer segments, while remaining true to all that makes the brand distinctive

Under the deal, shareholders will receive C$4.10 per common share in cash, representing a 36% premium to the closing price as of March 2, the last trading day prior to announcement of the company’s strategic review process

"This transaction is a strong endorsement of the Roots brand and the momentum behind our business,” said Meghan Roach, president and CEO of Roots

“Over the past several years, we have restored Roots to a position of strength, with a distinctive Canadian identity that resonates with customers here and around the world. This transaction brings together Marquee Brands’ global brand-building platform and JM&A’s operational leadership to position Roots for its next chapter of growth. Roots remains proudly Canadian, and we are excited to build on our heritage and pursue the significant growth opportunities ahead

In its most recent trading update, Roots said first-quarter sales rose 6.5% to $42.6 million for the period ended May 2, driven by growth across both its direct-to-consumer and wholesale businesses

FASHIONNETWORK.COM